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Highlight the remarkable

How do you sell a highlighter?



It's Smooth?


Has long-lasting ink ?


Keeps going on and on?


Doesn't dry when kept open?


Smudge free?


Celebrity Endorsements?


DDB Germany came up with a re-markable (pun intended) campaign for Stabilo Boss. The campaign does a fantastic job telling compelling stories and is unmissable.


Enjoy!








Agency - DDB


Client - Stabilo Boss


2018


First seen on- www.adsoftheworld.com

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